With more than 35 years of clamp manufacturing expertise, Vermatic, based in New Berlin, Wisconsin, has revamped its brand identity, website, sales materials and LinkedIn presence. Vermatic designs and manufactures high-performance hose, tube and pipe clamps for equipment manufacturers and distributors across the globe. Its focus is on helping companies improve their productivity through custom and stock, single and multi-line clamp solutions.
“The exceptional products and service our customers rely on gives them a distinctive edge in a fiercely competitive market,” explains Cathy Frantz, President, Vermatic. “Our brand and product resources need to reflect that level of excellence, too.” Responsory, a Midwest-based multichannel marketing agency, created the reinvigorated brand, applying it to a variety of sales and marketing content, building a new website and rebuilding the company’s LinkedIn page.
Grant Johnson, CEO, Responsory, describes the rebranding effort: “Vermatic’s customer roster includes some of the biggest, hardest working equipment manufacturers in the world. These are global brands that depend on Vermatic for its higher-quality clamp products, shorter production times and greater flexibility to fulfill custom orders. Responsory has delivered a brand identity that will resonate with this caliber of customer.”
From concrete production to mining, refuse collection and railroad maintenance, Vermatic cushion clamps serve original equipment manufacturers across the equipment and stationary machine industries. It also serves distributors representing a wide range of industries, including fluid power and automation, hose and accessories, hydraulic and pneumatic. Vermatic products are designed and manufactured in the USA from its production facility in Wisconsin. Explore Vermatic’s stock and custom clamp product lines at vermatic.com/products.